Role: Photographer, Graphic Designer

Cabo is Back.

After more than 10 years, the Quantum Cabo® returned as a fully redesigned reel built to be “Tested Beyond Limits.” I produced lifestyle photography in close collaboration with the Quantum video production team from the Jersey Shore to the Florida Keys. Working in sync on location, we created energetic, high-grit visuals that reinforced the reel’s toughness and performance while maintaining a unified look across both still and motion deliverables.

The work supported a full print and digital campaign that helped drive a highly successful launch, capped off by the Cabo winning Best New Saltwater Reel at ICAST 2025.